Subway Restaurant
c/o Larry Feldman, CEO
325 Bic Drive
Milford, CT 06461-3059
February 22, 2010
McKell Webb, Customer
251 W. 1600 N.
Logan, UT 84341
Dear Mrs. McKell Webb
I am sorry to hear about your poor experience at our Tremonton restaurant. The Subway Restaurant takes pride in our excellent customer service, high quality food and positive environment. Although Subway strives to uphold a high standard, we know that we cannot monitor the quality of our customer service at all times. Our managers are aware of this standard they need to maintain in each franchise but occasionally our employees cross customers negatively.
The Tremonton franchise has been contacted of the situation and proper actions are being taken to ensure the highest quality customer service. We apologize for the negative experience you have had with Subway and hope that it will not stifle your business with us. We are pleased to award you with a $50 gift certificate that is en route to the mailing address you included in your letter. We know that this does not justify what has occurred but hope that you will forgive us and return to dining with Subway Restaurants.
If there are any other problems or concerns dealing Subway feel free to contact me or any other Subway executives. Thank you for time and sharing your experience with us, we are always eager to hear how we can improve our company.
Sincerely,
Larry Feldman
Monday, February 22, 2010
Friday, February 19, 2010
JCOM 2160--Week 2 Readings
Resume 101
I think this reading was directed at me because I never know what to put on my resume and what to leave off. It was interesting to see the difference between the advice professionals gave and what I have been taught. I used to think a resume should contain EVERYTHING great you've ever done but after reading this I realize a resume should only give a glimpse of the best and most impressive things you've done within your career. On my resume I list many of my hobbies which I know are irrelevant to jobs I apply for but I list them because I feel like I need them there to take up space and to give insight on who I am, but now I know that I should only list the ones pertinent to what I am applying for.
I think this reading was directed at me because I never know what to put on my resume and what to leave off. It was interesting to see the difference between the advice professionals gave and what I have been taught. I used to think a resume should contain EVERYTHING great you've ever done but after reading this I realize a resume should only give a glimpse of the best and most impressive things you've done within your career. On my resume I list many of my hobbies which I know are irrelevant to jobs I apply for but I list them because I feel like I need them there to take up space and to give insight on who I am, but now I know that I should only list the ones pertinent to what I am applying for.
JCOM 2160--Week 1 Readings
Rules, Rules, Rules..
Who would have thought that there were so many rules to follow every time you send an email or chat on Facebook or post something to a blog? I sure didn't. As I was reading this weeks reading I was surprised at all the rules there are in the cyberspace world. I think I have heard most of the rules but I don't think about them every time I am online.
It is important to realize we are communicating with an actual person who is like us instead of some fictional person with a myspace page. The lessons we learn from the time we are kids still apply to the way we interact with people over the Web.
I also thought it is important to make what we say worthwhile. We are tying up a persons time when we email or chat with them so what we say should be important and not just babbling.
I am thankful that there is a rule to be considerate to those who are cyberspace newbies--because I am definitely one of them!
Who would have thought that there were so many rules to follow every time you send an email or chat on Facebook or post something to a blog? I sure didn't. As I was reading this weeks reading I was surprised at all the rules there are in the cyberspace world. I think I have heard most of the rules but I don't think about them every time I am online.
It is important to realize we are communicating with an actual person who is like us instead of some fictional person with a myspace page. The lessons we learn from the time we are kids still apply to the way we interact with people over the Web.
I also thought it is important to make what we say worthwhile. We are tying up a persons time when we email or chat with them so what we say should be important and not just babbling.
I am thankful that there is a rule to be considerate to those who are cyberspace newbies--because I am definitely one of them!
Wednesday, February 17, 2010
Final Press Release 2: Image Building
Burger Planet
Burger Planet
Mr. James E. Muellenbach III, CEO
635 Rose Park St.
Green Bay, WI 78832
208-936-4266
February 21, 2010
FOR IMMEDIATE RELEASE
Gary, Ind.—Although Burger Planet is a fast-food restaurant it is possible to eat healthy there. Burger Planet has hired Jayne Petersen, a renowned fitness and health expert, to aid in showing all people that Burger Planet can be counted on to provide healthy options and great food.
Jayne Petersen and Burger Planet share a passion and commitment towards health and are launching a comprehensive program to assist women in eating healthy . She has helped many women achieve weight loss and excellent fitness techniques. Many of the women Jayne has helped eat at Burger Planet and enjoy Burger Planet's healthy options. Jayne also emphasizes moderation. "Women can have a burger and fries now and then as long as they are active and also try some of Burger Planet's exciting new menu choices, such as the fruit packages," Jayne said.
“We care about our customers and we put them first. If they want more healthier options, we’ll give it to them,” said James E. Muellenbach III, Burger Planets CEO.
Burger Planet, Jayne Petersen and chef, Gerard DuBois, have implemented more healthy options to their menu including a delicious white chicken meal for at $3.99. Burger Planet offers low carb options by replacing the bun with a lettuce wrap, which no other fast food restaurant offers. Burger Planet has also added a variety of fruit packets to the menu including apples, grapes, peaches, pineapple and bananas. They also take pride in their delicious gourmet salads that contain only 300 calories.
"Our company believes in encouraging customers to live healthier and more active lifestyles so these new menu options are perfect for everyone," Muellenbach said.
About Burger Planet
Burger Planet was founded in 1934 by James Muellenbach who’s dream was to deliver the best customer service and excellent food to all. Burger Planet has restaurants in every state with 8,921 operating restaurants, 52 billion customers and 48,272 employees.
Media Contact:
McKell Webb
(907)-231-5690
Burger Planet
Mr. James E. Muellenbach III, CEO
635 Rose Park St.
Green Bay, WI 78832
208-936-4266
February 21, 2010
FOR IMMEDIATE RELEASE
Women's Fitness Expert, Jayne Petersen, Joins Burger Planet Team
Burger Planet implements more healthy choices to their menu with hopes to make Americans stronger and healthier.
Gary, Ind.—Although Burger Planet is a fast-food restaurant it is possible to eat healthy there. Burger Planet has hired Jayne Petersen, a renowned fitness and health expert, to aid in showing all people that Burger Planet can be counted on to provide healthy options and great food.
Jayne Petersen and Burger Planet share a passion and commitment towards health and are launching a comprehensive program to assist women in eating healthy . She has helped many women achieve weight loss and excellent fitness techniques. Many of the women Jayne has helped eat at Burger Planet and enjoy Burger Planet's healthy options. Jayne also emphasizes moderation. "Women can have a burger and fries now and then as long as they are active and also try some of Burger Planet's exciting new menu choices, such as the fruit packages," Jayne said.
“We care about our customers and we put them first. If they want more healthier options, we’ll give it to them,” said James E. Muellenbach III, Burger Planets CEO.
Burger Planet, Jayne Petersen and chef, Gerard DuBois, have implemented more healthy options to their menu including a delicious white chicken meal for at $3.99. Burger Planet offers low carb options by replacing the bun with a lettuce wrap, which no other fast food restaurant offers. Burger Planet has also added a variety of fruit packets to the menu including apples, grapes, peaches, pineapple and bananas. They also take pride in their delicious gourmet salads that contain only 300 calories.
"Our company believes in encouraging customers to live healthier and more active lifestyles so these new menu options are perfect for everyone," Muellenbach said.
About Burger Planet
Burger Planet was founded in 1934 by James Muellenbach who’s dream was to deliver the best customer service and excellent food to all. Burger Planet has restaurants in every state with 8,921 operating restaurants, 52 billion customers and 48,272 employees.
Media Contact:
McKell Webb
(907)-231-5690
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Business Letter Complaint
McKell Webb
251 W. 1600 N.
Logan, UT 84341
(208) 431-5043
February 17, 2010
Subway Restaurant
c/o Larry Feldman, CEO
325 Bic Drive
Milford, CT 06461-3059
Dear Mr. Larry Feldman:
On Monday, Feb. 16, 2010 my husband and I visited your Tremonton, Utah restaurant where our experience was not satisfactory.
We walked into the store where we were not greeted. When we asked what sandwiches qualify for the $5 foot-long, the sandwich artist mumble and was unclear. When we asked her to repeated what she had said, she all but yelled at us. After we ordered she ‘slopped’ our sandwich together. We then moved on to check out where we ordered fountain drinks. As we filled our cups I noticed many black particles in my cup. I showed the cashier and all she could say was, “Sometime the machine does that. I guess you could just run it until it comes clean.” We chose not to waste our time and left the restaurant feeling very frustrated.
To resolve this problem, I would appreciate a gift card or vouchers for free sandwiches.
I expect your response with a resolution and hopes that your employees are taught how to handle customers. Please contact me at 208-431-5043 or by the address below.
Sincerely,
McKell Webb
251 W. 1600 N.
Logan, UT 84341
(208) 431-5043
February 17, 2010
Subway Restaurant
c/o Larry Feldman, CEO
325 Bic Drive
Milford, CT 06461-3059
Dear Mr. Larry Feldman:
On Monday, Feb. 16, 2010 my husband and I visited your Tremonton, Utah restaurant where our experience was not satisfactory.
We walked into the store where we were not greeted. When we asked what sandwiches qualify for the $5 foot-long, the sandwich artist mumble and was unclear. When we asked her to repeated what she had said, she all but yelled at us. After we ordered she ‘slopped’ our sandwich together. We then moved on to check out where we ordered fountain drinks. As we filled our cups I noticed many black particles in my cup. I showed the cashier and all she could say was, “Sometime the machine does that. I guess you could just run it until it comes clean.” We chose not to waste our time and left the restaurant feeling very frustrated.
To resolve this problem, I would appreciate a gift card or vouchers for free sandwiches.
I expect your response with a resolution and hopes that your employees are taught how to handle customers. Please contact me at 208-431-5043 or by the address below.
Sincerely,
McKell Webb
Case Study: United Breaks Guitars
Customer service is around us everyday. People experience it as they dine at restaurants, visit the grocery store, buy a car, stay at a hotel or any form of company/customer relations. A consumer can never anticipate how they will be treated during their experience with a company. Most companies are proud of their excellent customer service and those companies who hold true to their claim maintain a high clientele and are referred to by satisfied customers. Other companies with poor reputations often lose customers and are most likely unsuccessful. United Airlines is a company that claims to have high quality customer service, but Dave Carroll and 13,517 other people claiming “baggage reports” would beg to differ.
The employees at United Airlines signed themselves up for their job—they knew they would deal with customers everyday and all day. And because they chose to work in the positions they do, they should be ready and willing to deal with customers problems, no matter how small or severe they may be. A company should approach a problem before they get out of hand.
Confusion and lack of responsibility were the key components leading to the embarrassment Dave Carroll has put upon United. In this case, United caused Dave to make many phone calls all leading him to someone else in the company.
“The system is designed to frustrate affected customers into giving up their claims and United is very good at it,” Carroll said. United could have paid for the damage done to Dave Carroll’s guitar, but they refused. After two million views of Carroll’s video, “United Breaks Guitars,” which depicts his experience, United has lost $180 million in their stocks. They could have spent $3,000 and fixed the problem, but instead their lack of responsibility and leadership has cost them more than they ever would have expected. United’s public relations people didn’t stepped up and meet the challenge to satisfy a customer, now they are experiencing poor imaging for their company and losing a good amount of money—which I think serves them right.
The employees at United Airlines signed themselves up for their job—they knew they would deal with customers everyday and all day. And because they chose to work in the positions they do, they should be ready and willing to deal with customers problems, no matter how small or severe they may be. A company should approach a problem before they get out of hand.
Confusion and lack of responsibility were the key components leading to the embarrassment Dave Carroll has put upon United. In this case, United caused Dave to make many phone calls all leading him to someone else in the company.
“The system is designed to frustrate affected customers into giving up their claims and United is very good at it,” Carroll said. United could have paid for the damage done to Dave Carroll’s guitar, but they refused. After two million views of Carroll’s video, “United Breaks Guitars,” which depicts his experience, United has lost $180 million in their stocks. They could have spent $3,000 and fixed the problem, but instead their lack of responsibility and leadership has cost them more than they ever would have expected. United’s public relations people didn’t stepped up and meet the challenge to satisfy a customer, now they are experiencing poor imaging for their company and losing a good amount of money—which I think serves them right.
Monday, February 8, 2010
Press Release 1: Announcement
Social Media Club of Cache Valley (SMCCV)
Preston Parker
851 N. Main St.
Logan, UT 84321
661-772-7537
February 8, 2010
FOR IMMEDIATE RELEASE
LOGAN, UT -- The Social Media Club, headquartered in San Fransisco, opened a new chapter in the Cache Valley as of June 2009. Preston Parker, a Utah State University professor, is the president of this chapter.
The Social Media Club of Cache Valley explores outlets of social media such as Facebook, Twitter and web logs (blogs). They meet on the second Thursday of every month to discuss the importance and influence social media has on lives and reasons why people devote time to this form of media. The club invites guest speakers to share their insight and experiences with social media.
Parker said, "The goal of the organization is to inform people of social media, create networks of like-minded individuals and to discover why social media is addicting."
All are welcome to explore the SMVVC and to attend their monthly meetings.
"The club's target market isn't students or faculty, it is for anyone who wants to learn more about social media," Parker said.
About Social Media Club of Cache Valley
The Social Media Club is headquartered in San Fransisco where it soon spread to Salt Lake City in January of 2009 and then to Cache Valley by Preston Parker in June of 2009. Parker and seven others serve on the original board. There are currently 26 members in Cache Valley. To find out more information about the Social Media Club of Cache Valley visit www.smvvc.net.
Media Contact:
McKell Webb
(907)-231-5690
Preston Parker
851 N. Main St.
Logan, UT 84321
661-772-7537
February 8, 2010
FOR IMMEDIATE RELEASE
Social Media Club Comes to Cache Valley
Three Social Media Club members from Logan open a new chapter in Cache Valley to help others learn about social media.
LOGAN, UT -- The Social Media Club, headquartered in San Fransisco, opened a new chapter in the Cache Valley as of June 2009. Preston Parker, a Utah State University professor, is the president of this chapter.
The Social Media Club of Cache Valley explores outlets of social media such as Facebook, Twitter and web logs (blogs). They meet on the second Thursday of every month to discuss the importance and influence social media has on lives and reasons why people devote time to this form of media. The club invites guest speakers to share their insight and experiences with social media.
Parker said, "The goal of the organization is to inform people of social media, create networks of like-minded individuals and to discover why social media is addicting."
All are welcome to explore the SMVVC and to attend their monthly meetings.
"The club's target market isn't students or faculty, it is for anyone who wants to learn more about social media," Parker said.
About Social Media Club of Cache Valley
The Social Media Club is headquartered in San Fransisco where it soon spread to Salt Lake City in January of 2009 and then to Cache Valley by Preston Parker in June of 2009. Parker and seven others serve on the original board. There are currently 26 members in Cache Valley. To find out more information about the Social Media Club of Cache Valley visit www.smvvc.net.
Media Contact:
McKell Webb
(907)-231-5690
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